Localisation key to successfully scaling startups across Africa

Apr 12 2023

Localisation, and employing local team leaders, is pivotal when it comes to expanding African tech startups into new markets on the continent. That is according to Tesh Mbaabu, co-founder and CEO of , a Kenya-based B2B commerce super app that allows informal merchants to source, order and pay for inventory digitally and conveniently. Disrupt Africa […]